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The impact of relational variables on export performance is tested across two countries—the UK and Australia. The key … data from the early stages of export ventures by small and medium sized enterprises (SMEs). The results support the … importance of social learning and relational variables to export performance. …
Persistent link: https://www.econbiz.de/10010769485
The article examines a differentiated-products duopoly model where the firms make entry decisions to two markets and then choose prices. The effects of product differentiation and entry costs are analyzed in two games: with and without price discrimination between the markets. Allowing price...
Persistent link: https://www.econbiz.de/10005836325
Consumers often have to decide whether to go to a remote store for a lower price. Only the absolute price difference between the stores should be relevant in this case, but several experiments showed that people exhibit "relative thinking": they are affected also by the relative savings...
Persistent link: https://www.econbiz.de/10005837411
Many start-ups chose to compete with incumbent firms using one of two generic strategies: cost leadership or differentiation. Our study demonstrates how this choice depends on whether the startup was founded out of necessity. Our results, based on a representative data set of 4,568 German...
Persistent link: https://www.econbiz.de/10010779437
Many start-ups chose to compete with incumbent firms using one of two generic strategies: cost leadership or differentiation. Our study demonstrates how this choice depends on whether the start-up was founded out of necessity. Our results, based on a representative data set of 4,568 German...
Persistent link: https://www.econbiz.de/10011154842
In this paper we use a simple linear demand structure to analyze firms' and alliances' strategic positioning with regard to cost reduction and product differentiation. In particular, we compare investment decisions under competition and in alliances and analyze comparative static properties...
Persistent link: https://www.econbiz.de/10005471678
realizadas en empresas industriales entre 1960 y 2004. / There is an extense body of research proposing that export intensity may … the IMM characteristics on their firms´ export performance. The analized studies were published between 1960 and 2004. …
Persistent link: https://www.econbiz.de/10010569780
Рассмотрено содержание маркетинговых стратегий. Описаны компоненты маркетинговых стратегий. Дана характеристика влияния маркетинговых стратегий на...
Persistent link: https://www.econbiz.de/10011216171
Целью статьи является определение степени влияния каждой из групп факторов внешней среды на системный базис формирования конкурентной стратегии. На основе...
Persistent link: https://www.econbiz.de/10011271144
The sources of competitive advantage in cooperative enterprises have received much less attention from the academic community than those in conventional capitalist companies. Moreover, in this area of research (the competitive advantage in cooperatives), Information Technologies play an...
Persistent link: https://www.econbiz.de/10005087260