, advertising heroes) as quan titative terms, and on the relationship between global and local features in the chosen campaigns, as …

some issues of women and the organisation man/corporate culture thesis. Unlike many studies (e.g. Fletcher et al, 1993 …), there is a need to make a distinction between women and men concerning their perceptions and roles. A need to clarify the … notion of corporate culture has changed to one where both men and women are implicated in the project at a full, emotional …

glocalization of English as it has spread in the context of Mainland China, this article examines the nature and impact of the …The spread of English around the world provides an ideal focus for the study of glocalization. Focusing on the … glocalized in the ecology of Mainland China. The article analyzes the appropriation, adaptation, and differentiation of English …

(VF)L’objectif de cet article est de tester la présence de chaos dans les ventes de biens à la mode. Après avoir … plausibilité de l’existence d’un comportement chaotique des ventes de biens à la mode. Cependant, au fil du temps, les ventes … fashion goods are chaotic. After reviewing briefly the theoretical debate on this hypothesis, we present our results, which …

There exists a dichotomy in the communication strategies of fashion firms--some firms purposefully cloak information on … communication strategies cannot be explained by existing wealth signaling models of fashion. In this paper, we offer a model of … fashion that explains the above dichotomy. We model fashion as a social device that plays the dual role of allowing people to …

We examine the effect of race on market outcomes by selling iPods through local online classified advertisements …

possibility among women and investigate if race/ethnicity and birthplace still have a role to play in the decision to use welfare … typical predictors of welfare usage. We find that race does not matter for welfare usage among comparable women. In addition …There is evidence that women are more likely to live in poverty than men. Given the fact that the poor are more likely …