Zainol, Fakhrul Anwar; Daud, Wan Norhayate Wan; … - In: International Journal of Academic Research in Business … 4 (2014) 12, pp. 152-159
This study scrutinises innovation, proactiveness and risk taking as indicators of effectiveness of a social NGO within the context of urban poverty, using Global Outreach as a case. This study begins with the introduction of brief background of organisation. Later,innovation, proactiveness and...