Within the activities of the strategic project KNOW US were performed analyses and described business models of the small and medium-sized enterprises (SMEs) in the five sectors of the economy across the border of Slovenia and Italy. The sectors involved are: tourism, transport and storage,...

This study builds on corporate innovation, social innovation, and corporate social innovation literature to develop a preliminary theory. The study then uses case studies to build a framework that describes factors leading to successful corporate social innovation (CSI).The study focuses on...

This study employs analytic hierarchy process (AHP) to develop a methodology that allows researchers to select factors for new measures in value co-creation analysis. AHP shows that successful factors for co-creation relate to the sequential stages of the relationship between hotels and disabled...

Scientific literature on marketing and innovation management has a long-standing tradition of involving customers into organizational processes. In the traditional value creation process, organizations tried to manage the knowledge gap on consumer needs by engaging market research tools....

This article analyzes the concept of value co-creation, which has arisen due to the combination of various modern influences - including economic globalization, changes in consumers’ buying habits, and the emergence of the Internet and social media - that have changed the way companies...

A little over a decade now, there have been sweeping procurement reforms in most developing countries. The orchestrators of these reforms - mostly the World Bank and other international financial institutions, have cited financial mismanagement and the lack of transparency in public financial...

While the number and importance of joint innovation projects between suppliers and their customers continue to rise, the literature has yet to resolve a key question—do embedded ties with customers help or hurt supplier innovation? Drawing on both the tie strength and knowledge literatures, we...

This paper examines the strategic drivers of effective key account management (KAM) and their integration into the relationship lifecycle. Previous KAM initiatives have tended to be focused on the sellers’ perspective, resulting in bias, resistance and subsequent failure of many KAM systems....

This paper examines infrastructure considerations and the significance of co-creation and co-branding within the Culinary Transnational Gastronomic Tourism Industry. Gastronomic Tourists crave hands-on immersion into regional food cultures. For the gastro-tourist, where...