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Culture-Encounter und komplementäres Marketing
Brune, Guido - 1991
Persistent link: https://www.econbiz.de/10004117244
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Freizeit, Konsum und Lebensstil
Opaschowski, Horst W. - 1990
Persistent link: https://www.econbiz.de/10004092094
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Gucci on the Ginza : Japan's new consumer generation
Fields, George - 1989 - 1. Kondansha Internat. print.
Persistent link: https://www.econbiz.de/10004075418
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Re-made in Japan : everyday life and consumer taste in a changing society
Tobin, Joseph Jay (contributor) - 1992
Persistent link: https://www.econbiz.de/10004147883
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Socio-styles : the new lifestyles classification system for identifying and targeting consumers and markets
Cathelat, Bernard - 1993
Persistent link: https://www.econbiz.de/10004149136
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Kult-Marketing : die neuen Götter des Marktes
Bolz, Norbert (contributor); Bosshart, David (contributor) - 1995
Persistent link: https://www.econbiz.de/10004243416
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Values, lifestyles, and psychographics
Kahle, Lynn R. (contributor) - 1997
Persistent link: https://www.econbiz.de/10004347392
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Lebensstilanalysen in der strategischen Marktforschung
Reeb, Marianne - 1998
Persistent link: https://www.econbiz.de/10004351012
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Multioptionales Konsumentenverhalten und Marketing : Erklärungen und Empfehlungen auf Basis der Autopoiesetheorie
Schüppenhauer, Annette - 1998
Persistent link: https://www.econbiz.de/10004352030