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Betriebswirtschaftliche Statistik
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An investigation of the impact of errors in the variables on the estimation of linear models in a marketing context
Vanden Abeele, Pierre M.
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1975
Persistent link: https://www.econbiz.de/10004850397
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2
Competition as a moderator of the effect of advertising on sales
Gatignon, Hubert
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1984
Persistent link: https://www.econbiz.de/10004130731
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3
Statistical analysis of management data
Gatignon, Hubert
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2003
Persistent link: https://www.econbiz.de/10004780930
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4
Statistical analysis of management data
Gatignon, Hubert
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2010
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2. ed.
Persistent link: https://www.econbiz.de/10004949897
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5
The INSEAD-Wharton alliance on globalizing : strategies for building successful global businesses
Gatignon, Hubert
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contributor
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2004
Persistent link: https://www.econbiz.de/10004797994
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6
New products and services development
Gatignon, Hubert
(
contributor
)
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2011
Persistent link: https://www.econbiz.de/10008756733
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7
Markstrat : a marketing strategy game : participants manual
Larréché, Jean-Claude
;
Gatignon, Hubert
-
1977
Persistent link: https://www.econbiz.de/10009603496
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