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Culture-Encounter und komplementäres Marketing
Brune, Guido - 1991
Persistent link: https://www.econbiz.de/10004117244
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Kommunikationspolitik im Seniorenmarkt
Federsel-Lieb, Cornelia - 1992
Persistent link: https://www.econbiz.de/10004145040
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Consumer tribes
Cova, Bernard (contributor) - 2007 - 1. ed.
Persistent link: https://www.econbiz.de/10004477043
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Akzeptanz und Wirkungen von Mobile-Business-Anwendungen
Wohlfahrt, Jens - 2004
Persistent link: https://www.econbiz.de/10004803149
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Applying social cognition to consumer-focused strategy
Kardes, Frank R. (contributor) - 2005
Persistent link: https://www.econbiz.de/10004857601
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Produktvorankündigungen : Grundlagen, Wirksamkeit, Management
Weissbrich, Dirk - 2006
Persistent link: https://www.econbiz.de/10004890530
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Consumer behavior and marketing management
Myers, James H.; Reynolds, William H. - 1967
Persistent link: https://www.econbiz.de/10004614474
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The joyless economy : the psychology of human satisfaction
Scitovsky, Tibor - 1992 - Rev. ed.
Persistent link: https://www.econbiz.de/10004135500
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Neuere Entwicklungen in der Theorie des Konsumentenverhaltens
Bombach, Gottfried (contributor) - 1978
Persistent link: https://www.econbiz.de/10004025700
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Consumer behavior and the behavioral sciences : theories and applications
Britt, Steuart Henderson (contributor) - 1966
Persistent link: https://www.econbiz.de/10004006310