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Strategic marketing management : planning, implementation and control
Wilson, Richard M. S. - 2005 - 3. ed.
Persistent link: https://www.econbiz.de/10004132566
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Journal of marketing
American Marketing Association - Chicago, Ill. : Publications Group of the American … - 1.1936/37 -
Persistent link: https://www.econbiz.de/10004138782
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Marketing-Arbeitsbuch : Aufgaben - Fallstudien - Lösungen
Meffert, Heribert - 1999 - 7., aktualisierte u. erw. Aufl.
Persistent link: https://www.econbiz.de/10004139333
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The new maximarketing
Rapp, Stan; Collins, Thomas L. - 1999 - [compl. rev. and updated]
Persistent link: https://www.econbiz.de/10004139334
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Selling electronic media
Shane, Ed - 1999
Persistent link: https://www.econbiz.de/10004139399
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Principles of service marketing and management
Lovelock, Christopher H.; Wright, Lauren - 1999
Persistent link: https://www.econbiz.de/10004139421
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Der Einsatz des Internet im Versicherungsmarketing unter besonderer Berücksichtigung der Kommunikationspolitik
Commenda, Sabine - 1998
Persistent link: https://www.econbiz.de/10004139474
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Marketing with newsletters : how to boost sales, add members and raise funds with a printed, faxed or Web-site newsletter
Floyd, Elaine - 1997 - 2. ed., 3. print.
Persistent link: https://www.econbiz.de/10004139493
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Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
Beisheim, Otto (contributor) - 1999
Persistent link: https://www.econbiz.de/10004139501
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Strategic marketing for success in retailing
Samli, A. Coskun - 1998
Persistent link: https://www.econbiz.de/10004139517