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The future of relationship marketing
Bejou, David (contributor) - 2006
Persistent link: https://www.econbiz.de/10004515459
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The future of relationship marketing
Bejou, David (contributor) - In: Journal of relationship marketing : innovations & … Vol. 4, nr. 3/4 (2006)
Persistent link: https://www.econbiz.de/10004874002
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Capturing customer equity : moving from products to customers
Bejou, David (contributor) - In: Journal of relationship marketing : innovations & … Vol. 5, nr. 1 (2006)
Persistent link: https://www.econbiz.de/10004925839
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Customer lifetime value : reshaping the way we manage to maximize profits
Bejou, David (contributor) - In: Journal of relationship marketing : innovations & … Vol. 5, nr. 2/3 (2006)
Persistent link: https://www.econbiz.de/10004925840
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Sales management : analysis and decision making
Ingram, Thomas N.; LaForge, Raymond W. - 1992 - 2. ed.
Persistent link: https://www.econbiz.de/10004140625
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Sales management : analysis and decision making
Ingram, Thomas N.; LaForge, Raymond W. - 1989
Persistent link: https://www.econbiz.de/10004085942
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Marketing : principles & perspectives
Bearden, William O.; Ingram, Thomas N.; LaForge, Raymond W. - 1998 - 2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004344058
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Sales management : analysis and decision making
Ingram, Thomas N. (contributor) - 2004 - 5. ed.
Persistent link: https://www.econbiz.de/10004492378
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Professional selling : a trust-based approach
Ingram, Thomas N. (contributor) - 2001
Persistent link: https://www.econbiz.de/10004767061
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Professional selling : a trust-based approach
Ingram, Thomas N. (contributor) - 2004 - 2. ed.
Persistent link: https://www.econbiz.de/10004791642