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Designing brand identity : an essential guide for the whole branding team
Wheeler, Alina (contributor) - 2013 - 4. ed.
Persistent link: https://www.econbiz.de/10009694935
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Designing brand identity : an essential guide for the whole branding team
Wheeler, Alina (contributor) - 2009 - 3. ed.
Persistent link: https://www.econbiz.de/10004943015
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Die Gewinnung des öffentlichen Vertrauens : ein Lehrbuch der Markentechnik
Domizlaff, Hans - 1992
Persistent link: https://www.econbiz.de/10004156905
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Verbraucherspezifische Promotionwirkungen
Görtz, Gunnar - 2006
Persistent link: https://www.econbiz.de/10004920275
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11 steps to brand heaven : the ultimate guide to buying an advertising campaign
Weinreich, Len - 1999
Persistent link: https://www.econbiz.de/10004022973
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The omnipowerful brand : America's #1 brand specialist shares his secrets for catapulting your brand to marketing stardom
Delano, Frank - 1999
Persistent link: https://www.econbiz.de/10004022974
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Creating brand loyalty : the management of power positioning and really great advertising
Czerniawski, Richard D.; Maloney, Michael W. - 1999
Persistent link: https://www.econbiz.de/10004034613
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Brand power
Stobart, Paul (contributor) - 1994
Persistent link: https://www.econbiz.de/10004203773
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United we brand : how to create a cohesive brand that's seen, heard, and remembered
Moser, Mike - 2003
Persistent link: https://www.econbiz.de/10004727775