Boztuĝ, Yasemin; Hildebrandt, Lutz - 2005
SFB 649 Discussion Paper 2005-057
An empirical test of
theories of price valuation
using a semiparametric
approach, reference
prices, and accounting
for heterogeneity
Yasemin Boztuğ*
Lutz Hildebrandt**
* Institute of Marketing, Humboldt-Universität zu Berlin,...