entrepreneurial action and value created by it. Using the theory of metaphor, we find that entrepreneurial action is of metaphorical … history. The identification of the constituents was based on the theory of pillars and carriers of institutions by W. R. Scott … value. The metaphor of rhetoric was defined as a root metaphor for all moduses of entrepreneurial action considered as a …

public discourses with web sphere theory for the methodological angle; it also applies social network and semantic analysis …

these relationships may allow for a better interpretation of how legitimacy theory is represented within a communicative …

of rhetoric and composition and uses that framework to analyze how existing organizational schemes reveal authorial voice …

into dominant public relations theory. The paper explores the points of convergence between rhetoric and public relations …The paper criticises the dominant paradigm of public relations theory for lack of interest in discursive and rhetorical …. The narrow and broad conceptions of rhetoric are presented, the first characterising rhetoric with persuasive and …

contextualized. Constitutive and empowerment theory is employed to frame a rhetorical analysis of dLife's efforts to target marketers …