Showing 1 - 10 of 3,172
Marketing eschatology judges marketing’s sins of omission and commission and describes the future state where “good” triumphs over that which led us to error. Begins by presenting the argument that the future will reject methodological exclusivism involving the two rival claims of...
Persistent link: https://www.econbiz.de/10014723238
behaviour on religious satisfaction are also investigated. Design/methodology/approach Using the theory of Islamic consumer … behaviour (T i CB) as a baseline theory identified from the literature, this study proposes a conceptual model of consumer …
Persistent link: https://www.econbiz.de/10014745802
Abstract Social media platforms constitute an indispensable tool for social movements to mobilise public opinion to promote social change. To date, however, little is known about the extent to which activist and political claims formulated on social media echo what the general public thinks...
Persistent link: https://www.econbiz.de/10014621189
The authors present a research based in Spain and carried out between 2011 and 2014 on the social organizations and affective processes involved in social movements. Using extracts from narrative interviews, they explore how participants in social protests cross attachment and technology in...
Persistent link: https://www.econbiz.de/10012043008
Purpose This paper explores the consequences of researching temporary protest organizations through embodied ethnography, paying attention to how, when and why a researcher takes sides. Design/methodology/approach The authors employed embodied walking ethnography to study Lyra's Walk, a...
Persistent link: https://www.econbiz.de/10014892728
Purpose – This article aims to explore how learning from social movement theory might be applied to large‐scale rapid …) in specific aspects of patient care. It starts by considering the underpinning social movement theory, goes on to … nurse‐led change. Originality/value – The theory behind social movement suggests that tapping into emotions is powerful but …
Persistent link: https://www.econbiz.de/10015015197
Purpose – This paper aims to explore the sociological process behind the development of the American Marketing Association (AMA). It shows how the shift from isolated endeavors to an organized movement happened in marketing, how and why marketing pioneers merged to build a professional body...
Persistent link: https://www.econbiz.de/10014873367
Purpose The purpose of this paper is to analyze how activists of the Spanish protest movement 15M conceptualize organizational practices in relation to the movement’s goals. Design/methodology/approach In order to theoretically understand social movement organizations (SMO), the concept of...
Persistent link: https://www.econbiz.de/10014989211
Purpose – The purpose of this paper is to investigate how ICT service providers’ strategies affect customer migration. Design/methodology/approach – Using a simulation approach and the agent-based model, this research explores how an incremental technology affects customer migration and...
Persistent link: https://www.econbiz.de/10014825519
Purpose Policing activities aim to provide a safe environment for tourists. With the recent major protests that have erupted around the world, and the novel use of excessive police force against protestors, people may wonder if the policing deployment is for destination safety or to deter...
Persistent link: https://www.econbiz.de/10014873922