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Navajo Weavings in John Ford Westerns: The Visual Rhetoric of Presenting Savagery and Civilization

Patin, Thomas; McLerran, Jennifer - In: International Journal of Semiotics and Visual Rhetoric … 2 (2018) 1, pp. 73-90

This article describes how although placed in the periphery or backgrounds of many scenes, Navajo weavings are central to the presentation of the spectacle of wilderness, savagery, warfare, heroism, and salvation in many of John Ford's westerns. In this article, the authors examine specific...

Persistent link: https://www.econbiz.de/10012048223

Segmenting consumers of pirated movies

Ho, Jason; Weinberg, Charles B. - In: Journal of Consumer Marketing 28 (2011) 4, pp. 252-260

Purpose – This paper seeks to assess how different segments in the movie market respond to three marketing drivers, namely prices, product availability and viewing channels (including piracy). Design/methodology/approach – A total of 12 conjoint profiles were designed with various levels of...

Persistent link: https://www.econbiz.de/10014848888

Identification and Control of Sheet and Film Processing

Rigelsford, Jon - In: Industrial Robot: An International Journal 28 (2001) 2

Persistent link: https://www.econbiz.de/10014833700

Nollywood and the home video revolution: implications for marketing videofilm in Africa

Evuleocha, Stevina U. - In: International Journal of Emerging Markets 3 (2008) 4, pp. 407-417

Purpose – In the last 15 years, Nigeria has developed a feature film industry based on video and video compact disc … distribution which currently produces over 600 films a year making Nigeria (in terms of numbers) one of the largest film producing … purpose of this paper is to evaluate the implications of this phenomenon for marketing video film in Africa, and examine the …

Persistent link: https://www.econbiz.de/10014788157

Slumdog Millionaire

Magala, Sławomir - In: Journal of Organizational Change Management 23 (2010) 2, pp. 152-156

specialist studies in the aesthetics of the film as an art form, this is the first attempt to demonstrate the common theme of …

Persistent link: https://www.econbiz.de/10014891195

Images in public administration: using popular media to bridge theories and practices

Sementelli, Arthur - In: Journal of Management Development 28 (2009) 7, pp. 607-621

coursework using media and film. Design/methodology/approach – The paper presents a qualitative and multi‐year case study …

Persistent link: https://www.econbiz.de/10014882653

Film making and government management: an exploratory international study

Jensen, Rodney - In: Journal of Place Management and Development 5 (2012) 2, pp. 119-140

Purpose – The purpose of this research has been to compile an up to date survey of the management methods of the film … contribute to their “attractiveness” from the point of view of the film production market. Design/methodology/approach – The … findings are that the primary government role is connected with film production management, yet very limited evidence has been …

Persistent link: https://www.econbiz.de/10014899203

In‐film placement trends: a comparative study of Bollywood and Hollywood

Kureshi, Sonal; Sood, Vandana - In: Journal of Indian Business Research 3 (2011) 4, pp. 244-262

genre in which they were found was noted. Findings – In‐film placements of entertainment and automobile brands were found to … of in‐film placements in Hollywood movies was found to be far higher than that in Indian movies. Research limitations …

Persistent link: https://www.econbiz.de/10014874937

Consumer interaction as intellectual capital

Sussan, Fiona - In: Journal of Intellectual Capital 13 (2012) 1, pp. 81-105

Purpose – The purpose of this paper is to categorize customer‐to‐customer (C2C) interaction as a sub‐component of relational capital and conceptualize C2C interaction adding value to business‐to‐customer (B2C) relational capital. Design/methodology/approach – This work empirically...

Persistent link: https://www.econbiz.de/10014875606

Critical Representation of Work and Organisation in Popular Culture

Ivory, Chris - In: Critical perspectives on international business 7 (2011) 1, pp. 111-112

Persistent link: https://www.econbiz.de/10014701757

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