B. Hutchinson, David; Singh, Jang; Svensson, Göran; … - In: Journal of Business & Industrial Marketing 28 (2013) 8, pp. 687-695
ethics as dimensions of CCBs. Design/methodology/approach – By surveying organizations, the paper attempts to extend and … the natural environment, climate change and corporate codes of ethics, which organizational managers might relate to their … ethics. Such findings imply that ethical conscientiousness is not just a rider to brand value; rather, it is an integral …