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This article describes how in the modern era e-commerce is growing exponentially and the consumers are more likely to shop online. The purpose of this article is to assess the relationship between website quality and the online impulse buying behavior (OIBB). This article further explores the...
Persistent link: https://www.econbiz.de/10012049014
Consumers cannot fully evaluate the product quality before purchase. To reduce consumer risk, some manufacturers offer consumer warranty. Up to now, there are many studies investigating this role, but they seldom consider from the perspective of consumer utility. Consumers view remanufactured...
Persistent link: https://www.econbiz.de/10012045785
Consumers cannot fully evaluate the product quality before purchase. To reduce consumer risk, some manufacturers offer consumer warranty. Up to now, there are many studies investigating this role, but they seldom consider from the perspective of consumer utility. Consumers view remanufactured...
Persistent link: https://www.econbiz.de/10012045795
The aim of this study is to examine the effect of most important factors of online shopping such as brand, price, and … confirm the conceptual model proposed in the research. The results indicate that Indian consumers are still price sensitive … comparatively to the impact of brand, price and service quality on Indian customer e-satisfaction and e-loyalty. The study shows …
Persistent link: https://www.econbiz.de/10012046808
Generally, educators dislike marketing their programs and have traditionally operated on a “build it and they will come” principle. This method is potentially jeopardizing the sustainability of adult education graduate programs throughout the United States, resulting in some graduate...
Persistent link: https://www.econbiz.de/10012048409
Based on the components of new media, this article focuses on the intersection between communication networks and content (media) through personal connections and cable/interactive television. First, it analyzes how connections through social networking as a communication and power maintenance...
Persistent link: https://www.econbiz.de/10012048586
Cognitive knowledge learning (CKL) is a fundamental methodology for cognitive robots and machine learning. Traditional technologies for machine learning deal with object identification, cluster classification, pattern recognition, functional regression and behavior acquisition. A new category of...
Persistent link: https://www.econbiz.de/10012043689
The aim of the study was to investigate as to whether piezoelectric energy harvesting could be a viable contributor to a source of renewable energy for the future. Here, a keyboard usage study was conducted using a data gathering computer program called WhatPulse in which participants and their...
Persistent link: https://www.econbiz.de/10012044559
field experiment randomly assigned 364 clients of an online weight loss service to either a reputational commitment device …
Persistent link: https://www.econbiz.de/10012042565