Worlu, Rowland; Kehinde, Oladele Joseph; Borishade, … - In: International Journal of Pharmaceutical and Healthcare … 10 (2016) 4, pp. 449-466
supportive construct in customer loyalty building. In support of Smith and Wheeler (2002) stance, Cronin (2003) argued that … clues, mechanic clues and humanic clues) on customer loyalty in the health-care sector of Nigeria. Therefore, when a health … the customers, which invariably retain and build customer loyalty. Research limitations/implications The authors …