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Optimal Advertisement Spending in a
Duopoly
with Incomplete Information
Shaikh, Nazrul I.
;
Castro, Luis E.
- In:
International Journal of Business Analytics (IJBAN)
5
(
2018
)
3
,
pp. 1-21
This article presents the relationship between a firm's advertisement spending and sales in a
duopoly
when information …
Persistent link: https://www.econbiz.de/10012043204
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