Outbound logistics focuses on the distribution to the point of sales, such as - collection, storage, and distribution systems etc. Marketers must understand – what the customer wants in terms of logistics and how it can create value to the customers? Based on this scenario, this study focuses...

Multimodal is quite established as communication metaphor in user interfaces and there is at least some limited prima facie case that can be used to influence positively consumer behaviour. This paper explores the perceptions of users to interactive multimodal e-branding and its effect on the...

This study aims to explore factors that have impact on purchase decision on a social commerce, viz., social media Instagram. Thus, several dimensions namely eWOM referral, celebrity endorsement, information quality, brand satisfaction, brand trust and brand attachment are identified and...

The research literature on awareness, knowledge, and ability of mobile security of young mobile phone users was reviewed in this article. The existing literature suggests that young mobile phone users are usually not aware of potential mobile security issues when using a mobile phone. Young...

A large part of valued-added mobile services are free for consumers' use. To enjoy these services, however, consumers have to pay for the mobile phone handsets, and for the mobile Internet as well. This study, therefore, aims to estimate the implicit price consumers are willing to pay for these...

This paper assesses the role information and communication technology (ICT) on agricultural output and household welfare of smallholder farmers. The data used in this study comes from a household survey carried out in Nyabihu District, one densely populated area of rural Rwanda. The findings...

This study used 328 smallholder farmer respondents to investigate its objectives of how farmers use mobile phone technology, what benefits they have gained from the use, and the constraints encountered during the process. The quantitative data collected through a process of questionnaire...

This article describes how loan monitoring tools are integrated applications designed to help Micro Finance Institutions (MFIs) to improve efficiency and effectiveness in loan collection. The task of loan monitoring is monumental to loan officers, forcing them to travel long distances to serve a...

Student voice is recently attracting educational researchers' attention for its influence on various aspects of student lives and futures, as well as social life in general. Mobile technologies are proliferating in social and practical life. This article studies student voice in carrying out...

Mobile devices have become a ubiquitous technology that are also inherently intertwined with modern society. They have enabled a revolution of how people engage and interact with technology, computing and the Internet. However, as their popularity has increased, so have the threats against them....