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The main purpose of this article is to investigate the selection patterns and uses made of the web tools and social media in both formal and non-formal education of students. The possibility of using networks to provide a multitude of stimuli that can be used for facilitating the learning, which...
Persistent link: https://www.econbiz.de/10012043060
This study examined faculty's use of time intensive Web 2.0 technologies (blogs, discussion forums, and wikis) in teaching during a university's quest for higher research productivity and higher ranking in the Carnegie Classification. Results show there was a difference in using Web 2.0...
Persistent link: https://www.econbiz.de/10012045307
This paper presents the author's experiences building a virtual campus named Deep Think designed to support a postgraduate program named MPhil. The MPhil is a formal and recognized Open University degree delivered to a distance. The virtual campus integrates Second Life, Moodle and several Web...
Persistent link: https://www.econbiz.de/10012046302
This article describes how the use of Web 2.0 technologies in the field of learning is on the rise. By their nature, Web 2.0 technologies increase the interactivity between users where interactivity is considered to be a key to success in traditional classrooms. This article reviews recent...
Persistent link: https://www.econbiz.de/10012048678
The increased emphasis of customer understanding and involvement in successful service innovation has resulted to the development of various co-creation approaches striving for tight coupling between customers and companies. While highly integrative methods certainly have their place, there is...
Persistent link: https://www.econbiz.de/10012044720
In many instances, customers are seen as one of the key resources for new product development (NPD), as they often have deep product knowledge, either in the form of explcit or tacit knowledge. Firms' NPD departments are highly interested in internalizing these forms of customer knowledge with...
Persistent link: https://www.econbiz.de/10012046227
This paper examines the key variances in application and strategy between different social media management strategies and its effective marketing. Social media firms have shown a great ability to control the stages in their product life cycles. These practices lead to managers in these firms...
Persistent link: https://www.econbiz.de/10012043764