At the end of Ninteenth century and beginning of Twentieth entry starts a movement with name consumerism. The consumerists' movement, (in domain of politics) is consumer protection which seeks to protect and inform consumers by requiring such practices as honest packaging and advertising,...

This study focuses on consumers' behaviour towards Fruits and Vegetables (FVs) under economic crisis. The implementation of both factor analysis and logistic regression reveals discrete consumer groups, affected and not affected by the ongoing economic crisis. Interviewees were selected...

Businesses are shifting their marketing strategies towards social media for promoting their products and services. Online video advertisements are one of the fastest-growing platforms of social media advertising. This article provides detailed models to marketers providing knowledge of different...

This paper reviews literature on alternative convenience food choices and analyses the findings from consumer behaviour and manufacturing/retailing perspective. As consumers' demand for easy prepared and healthier food products has gradually increased, so has the related research activity. This...

Fresh fruits and vegetables constitute the basis of many people's daily nutrition habits and different distribution systems have been developed to cover daily supply needs. Important components of alternative distribution channels among others are high quality, high standards and...

The social web creates a different technological environment for natio-ethno-cultural community building than internet portals did. Using a long-term ethnography of the virtual space Indernet, the article pursues the question, why after a relaunch of the former internet portal as a blog and a...

In 2014, a union of German research organizations established Projekt DEAL, a national-level project to negotiate licensing agreements with large scientific publishers. Negotiations between DEAL and Elsevier began in 2016, and broke down without a successful agreement in 2018; during this time,...