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How does a search engine company decide which advertisements to display for each query to maximize its revenue? This turns out to be a generalization of the online bipartite matching problem. In this paper, search engines decide the strategy to allocate resources with an advertiser credibility...
Persistent link: https://www.econbiz.de/10012047804
Purpose: Poverty alleviation is a global challenge. Human society has never ceased to fight against poverty. China was once the developing country with the largest rural poor population in the world. Remarkable achievements have been made in China’s antipoverty program over the past decades,...
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Purpose In the sharing economy (SE), consumer misbehaviour is an operational challenge for platforms due to its negative outcomes. The psychological mechanism behind consumer misbehaviour remains unclear. As such, this research aims to investigate how consumers' sharing motivations affect their...
Persistent link: https://www.econbiz.de/10014825964
Purpose More people share their tourism experiences on social media today than in the past, and as a result, more people follow these posts in their trip planning. However, studies into tourists' intention to follow such posts are scarce. Therefore, this study investigates the antecedents...
Persistent link: https://www.econbiz.de/10014826354
Purpose Industrial land renewal is a significant constituent of urban environment and sustainable development. Most implementation in planning of renewal of industrial land has been mainly conducted at the site level of industrial zones or parks and the larger scale of township planning deserve...
Persistent link: https://www.econbiz.de/10014965127