Abstract Due to our empirical findings in the joint research project TRUST, focussing on cooperation in the automotive …

of FGM, to explore its drivers, to assess documentation and tracking practices, and political will and synergy of actors … a sign of braveness. The political will and synergy different actors in the study Woredas, were found to be weak. …

The concept of Integrated Marketing Communications (IMC) emphasizes the role of synergy, which arises when the combined … synergy on the profitability of IMC programs in uncertain markets. We develop a dynamic multimedia model that incorporates … both synergy and uncertainty, and use it to determine the optimal IMC program. Our results generalize previous findings to …

enterprise market, along with making their classification into the necessary (which enable reaching synergy) and additional … conditions (increasing the level of synergy or optimizing the process of obtaining it). Design/methodology/approach – The …

Purpose – The purpose of this paper is to expand understanding about the rhetoric of synergy and how it is manifested … rhetoric of synergy is evidenced in the oral and the written, as well as the visual, and is part of the organizational … experience of those involved in mergers – particularly expatriate managers. Second, the rhetoric of synergy operates not only in …

(LiVE) approach by establishing the synergy between Lean and Value Engineering (VE) concepts for construction industry … three steps were used to investigate the synergy between Lean principles and VE job plan to develop LiVE approach for the … findings established that there is a synergy between Lean principles and VE job plan. Accordingly, the study developed a LiVE …