The substance of qualitative research is reality reconstruction, which is reconstructing the reality of the subjects regarding their social world. The researcher is, in fact, making claims on behalf of the subjects. As such, reflexivity is important in qualitative research. The core concern in...

Purpose – The objective of this study is to investigate if the five barriers, namely, Regulation/Government, Customer Demand, Level of Competition, Greenness at the Organizational Level, and Attitude at the Organizational Level towards Change, greatly impact the costs and potential benefits of...