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Experimental methods in entrepreneurship research: the status quo

Kraus, Sascha; Meier, Fabian; Niemand, Thomas - In: International Journal of Entrepreneurial Behavior & Research 22 (2016) 6, pp. 958-983

Purpose The purpose of this paper is to evaluate the emerging field of experimental research on entrepreneurship to better understand its development and potential. Design/methodology/approach A systematic, evidence-based literature review was applied, resulting in a sample of 47 articles having...

Persistent link: https://www.econbiz.de/10014770350

Need for touch and two-way communication in e-commerce

Lee, Yun Jung; Yang, Sujin; Johnson, Zachary - In: Journal of Research in Interactive Marketing 11 (2017) 4, pp. 341-360

Purpose The inability to touch products online is the top reason consumers list for preferring to shop in traditional brick and mortar versus e-commerce stores ( ). Need for touch (NFT) comprises autotelic and instrumental motives, which, respectively, relate to enjoyment and utility. This study...

Persistent link: https://www.econbiz.de/10014902333

E‐tail emotion regulation: examining online hedonic product purchases

Bui, My; Kemp, Elyria - In: International Journal of Retail & Distribution Management 41 (2013) 2, pp. 155-170

Purpose – This research examines how hedonic shopping experiences for online music impact emotion regulation processes and how feelings regarding previous online music purchases influence repeat purchase behaviour. The paper aims to introduce a model that explains and examines the meditating...

Persistent link: https://www.econbiz.de/10014803614

Using financial analysis to assess brand equity

Isberg, Steven; Pitta, Dennis - In: Journal of Product & Brand Management 22 (2013) 1, pp. 65-78

Purpose – The purpose of this article is to describe a method of assessing brand equity quantitatively. Design/methodology/approach – The article describes an example of analysis using publicly available financial data to assess brand equity. Findings – Brand equity measurement has been an...

Persistent link: https://www.econbiz.de/10014896348

Ascending Auctions with Package Bidding

Ausubel, Lawrence M; Milgrom, Paul R - In: Advances in Theoretical Economics 1 (2002) 1

A family of ascending package auction models is introduced in which bidders may determine their own packages on which to bid. In the proxy auction (revelation game) versions, the outcome is a point in the core of the exchange economy for the reported preferences. When payoffs are linear in money...

Persistent link: https://www.econbiz.de/10014588982

A classificatory scheme for antecedents of the sources of “online brand equity”

Rana, Arunima; Bhat, Anil; Rani, Leela - In: Journal of Research in Interactive Marketing 9 (2015) 4, pp. 262-298

Purpose – The purpose of the paper is to systematically review and summarize the literature addressing various sources of online brand equity. The evolution of social media, online forums and virtual communities drive the diversity in nomenclature of online marketing variables. Different...

Persistent link: https://www.econbiz.de/10014902272

Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services

Itani, Omar S.; Hollebeek, Linda D. - In: Journal of Services Marketing 35 (2021) 8, pp. 1073-1091

Purpose COVID-19 and its precautions, including social distancing, have revolutionized traditional retailing- and consumption patterns. In this turbulent environment, the purpose of this study is twofold. First, this paper explores the direct effect of consumers’ internal/external health...

Persistent link: https://www.econbiz.de/10014906471

Exploring Online Dating in Line with the “Social Compensation” and “Rich-Get-Richer” Hypotheses

Stinson, Samantha; Jeske, Debora - In: International Journal of Cyber Behavior, Psychology and … 6 (2016) 4, pp. 75-87

Computer-mediated communication offers a range of potentially appealing features, including selective self-presentation, social presence control, and simultaneous as well as asynchronous interaction tools. The study examines the influence of personality (introversion and extraversion) and...

Persistent link: https://www.econbiz.de/10012043494

From likes to love: trust catalysing the digital romantic journey

Nayar, Burna; Koul, Surabhi - In: Global Knowledge, Memory and Communication 70 (2020) 1/2, pp. 173-186

Purpose The behavioural changes embraced by the current generation has prompted researchers to revisit the paradigm of human relationships, especially romantic liaisons. The present study revisits the construct of romantic relationships steered by social media platforms, through the dimensions...

Persistent link: https://www.econbiz.de/10014743855

Lohnbedingter Mismatch auf deutschen Arbeitsmärkten? Lehren aus einem Vergleich mit Portugal / Wage-Induced Mismatch on German Labour Markets? Lessons from Comparison with Portugal...

Entorf, Horst - In: Jahrbücher für Nationalökonomie und Statistik 219 (1999) 1-2, pp. 127-142

Zusammenfassung Die Analyse von Paneldaten für Deutschland und Portugal und die Schätzung von Matching- Funktionen für … Berufsgruppen zeigt in Deutschland eine fallende und in Portugal eine steigende Effizienz des Matching-Prozesses. Löhne in … Matching-Prozesses um ca. 40 % geführt hätte. Ferner stellt sich heraus, daß eine Beschleunigung der beruflichen Mobilität vom …

Persistent link: https://www.econbiz.de/10014608672

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