Narrow search
Showing 1 - 10 of 1,108
Cover Image
Social Media and Autonomous Learning at a Latin America University: The Social Neuroscience Role of the Developing Metacognitive Capacities
Laaser, Wolfram Lothar; Toloza, Eduardo Adrián - In: International Journal of Advanced Pervasive and … 10 (2018) 2, pp. 38-57
The main purpose of this article is to investigate the selection patterns and uses made of the web tools and social media in both formal and non-formal education of students. The possibility of using networks to provide a multitude of stimuli that can be used for facilitating the learning, which...
Persistent link: https://www.econbiz.de/10012043060
Cover Image
Researching public libraries and the social web, 2006-2012
Carlsson, Hanna - In: Journal of Documentation 71 (2015) 4, pp. 632-649
Purpose – The purpose of this paper is to sketch out the general tendencies, gaps and opportunities within the body of research studying the social web as a new facet of public librarianship in order to delineate the findings so far and suggest directions for future research....
Persistent link: https://www.econbiz.de/10014854965
Cover Image
Changing styles of informal academic communication in the age of the web
Shehata, Ahmed; Ellis, David; Foster, Allen Edward - In: Journal of Documentation 73 (2017) 5, pp. 825-842
Purpose The purpose of this paper is to report the findings of a study to investigate the changes in scholarly communication practices among a group of scholars in the UK and build upon the results that were published in a previous paper. Design/methodology/approach The study deployed a...
Persistent link: https://www.econbiz.de/10014855183
Cover Image
The Social Media Survival Guide: Strategies, Tactics, and Tools for Succeeding in the Social Web
Lowe, Ben - In: Journal of Consumer Marketing 29 (2012) 6, pp. 457-457
Persistent link: https://www.econbiz.de/10014848990
Cover Image
Towards tacit knowledge sharing over social web tools
Panahi, Sirous; Watson, Jason; Partridge, Helen - In: Journal of Knowledge Management 17 (2013) 3, pp. 379-397
Purpose – Researchers debate whether tacit knowledge sharing through information technology (IT) is actually possible. However, with the advent of social web tools, it has been argued that most shortcomings of tacit knowledge sharing are likely to disappear. The purpose of this paper is...
Persistent link: https://www.econbiz.de/10014881141
Cover Image
Relationships between social Web, IMC and overall brand equity
Šerić, Maja - In: European Journal of Marketing 51 (2017) 3, pp. 646-667
Purpose The purpose of this study is to empirically validate the relationships between social Web, integrated marketing communications (IMC) and overall brand equity and to test the moderating role of national culture on these relationships. Design/methodology/approach Data were collected among...
Persistent link: https://www.econbiz.de/10014724177
Cover Image
Ascending Auctions with Package Bidding
Ausubel, Lawrence M; Milgrom, Paul R - In: Advances in Theoretical Economics 1 (2002) 1
A family of ascending package auction models is introduced in which bidders may determine their own packages on which to bid. In the proxy auction (revelation game) versions, the outcome is a point in the core of the exchange economy for the reported preferences. When payoffs are linear in money...
Persistent link: https://www.econbiz.de/10014588982
Cover Image
A classificatory scheme for antecedents of the sources of “online brand equity”
Rana, Arunima; Bhat, Anil; Rani, Leela - In: Journal of Research in Interactive Marketing 9 (2015) 4, pp. 262-298
Purpose – The purpose of the paper is to systematically review and summarize the literature addressing various sources of online brand equity. The evolution of social media, online forums and virtual communities drive the diversity in nomenclature of online marketing variables. Different...
Persistent link: https://www.econbiz.de/10014902272
Cover Image
Consumers’ health-locus-of-control and social distancing in pandemic-based e-tailing services
Itani, Omar S.; Hollebeek, Linda D. - In: Journal of Services Marketing 35 (2021) 8, pp. 1073-1091
Purpose COVID-19 and its precautions, including social distancing, have revolutionized traditional retailing- and consumption patterns. In this turbulent environment, the purpose of this study is twofold. First, this paper explores the direct effect of consumers’ internal/external health...
Persistent link: https://www.econbiz.de/10014906471
Cover Image
Carl Menger und die Wettbewerbstheorie / Carl Menger and the Theory of Competition
Mantzavinos, C. - In: Jahrbücher für Nationalökonomie und Statistik 219 (1999) 5-6, pp. 685-691
subjective theory of value. In this article Menger's analysis of competition is examined and it is suggested that he understood … competition as a dynamic process. All elements of the modern process-oriented analysis of competition along evolutionary lines are … contained in his work: the emphasis of the process and not of the end-state to which competition might lead, the variety of …
Persistent link: https://www.econbiz.de/10014608736