Scholz, Tobias M.; Stein, Volker - In: International Journal of Gaming and Computer-Mediated … 9 (2017) 2, pp. 47-62
As media companies continue to struggle on the ever-changing global and digital market, they often fail to be simultaneously innovative and entrepreneurial. As though intuitively knowing that they are still not on the right track, a growing number of media companies has been observed to approach...