Purpose With the prevalence of the sharing economy phenomenon, there are an increasing number of hosts on Airbnb who manage more than one listing. Managing more listings likely makes hosts more seasoned in terms of serving guests, but it may undermine host quality due to hosts’ constrained...

Purpose This paper aims to examine the joint influence of incidental affect and mood-changing prices on consumers’ hotel booking intention in an online purchase context. Design/methodology/approach Based on the integrative framework of affect evaluation and affect regulation, a 3 × 2 full...

Purpose Previous literature has discussed the importance of two types of social media exposures: owned social media (OSM) exposures generated by service providers and earned social media (ESM) exposures initiated by consumers. This study aims to examine the relative effects of owned and ESM...

Purpose: Despite the importance of hosts who contribute to the success of accommodation sharing through sharing underutilized space with guests, current literature sheds little light on what exactly incentivizes hosts to grow their properties. The purpose of this study is to investigate the...

Purpose This study aims to investigate the impact of the loyalty program members’ satisfaction toward the hotel loyalty program benefits and the customer management relationship initiatives of individual hotels on the brand relationship quality (BRQ), i.e. their relationship quality with the...