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Weblogs für Unternehmen : Einsatz und zielorientierte Bewertung
Giudice, Elisabeth-M. - 2007
Persistent link: https://www.econbiz.de/10003672741
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Off-balance-sheet-Finanzierungsrisiken unter besonderer Berücksichtigung von Finanzderivaten
Makowski, Andreas Markus - 1997
Persistent link: https://www.econbiz.de/10000625960
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Conceptualizing quantitative research in public relations
Grunig, James E. - In: Public relations metrics : research and evaluation, (pp. 88-119). 2008
Persistent link: https://www.econbiz.de/10003753830
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Public relations is what public relations does : conclusions from a long-term project on professional public relations modeling and evaluation
Baerns, Barbara - In: Public relations metrics : research and evaluation, (pp. 154-169). 2008
Persistent link: https://www.econbiz.de/10003753849
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The case study as an evaluation tool for public relations
Eiró-Gomes, Mafalda; Duarte, João - In: Public relations metrics : research and evaluation, (pp. 235-251). 2008
Persistent link: https://www.econbiz.de/10003753879
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Ein historischer Einblick in die Entstehung von Analyst Relations
Jost, Marius - In: Industrie-Analyst-Relations in Deutschland, (pp. 17-19). 2008
Persistent link: https://www.econbiz.de/10003652870
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IAR-Organisationsstrukturen
Angel, Evelyn; Seipp, Gabriele - In: Industrie-Analyst-Relations in Deutschland, (pp. 67-86). 2008
Persistent link: https://www.econbiz.de/10003652885
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Gemeinsamkeiten und Unterschiede zwischen Public Relations und Industry Analyst Relations
Schall, Heidi; Stange, Katrin - In: Industrie-Analyst-Relations in Deutschland, (pp. 87-101). 2008
Persistent link: https://www.econbiz.de/10003652889