Bakhtavoryan, Rafael; Capps Jr., Oral; Salin, Victoria - Agricultural and Applied Economics Association - AAEA - 2012
A 2007 foodborne illness incident involving peanut butter is linked with structural change in consumer demand. Compensated and uncompensated own- and cross-price elasticities and expenditure elasticities were calculated for leading brands before and after the product recall using the Barten...