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AHP-Verfahren
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Yeh, Ching-Hsuan
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Journal of business-to-business marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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ECONIS (ZBW)
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Applying an AHP technique for developing a website model of third-party booking system
Tseng, Timmy H.
;
Wang, Yi-Shun
;
Tsai, Yung-Chien
- In:
Journal of hospitality & tourism research : JHTR ; the …
45
(
2021
)
8
,
pp. 1440-1463
Persistent link: https://www.econbiz.de/10012624204
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2
An investigation of B-to-B brand value : evidence from manufacturing SMEs in Taiwan
Yieh, Kaili
;
Yeh, Ching-Hsuan
;
Tseng, Timmy H.
;
Wang, …
- In:
Journal of business-to-business marketing
25
(
2018
)
2
,
pp. 119-136
Persistent link: https://www.econbiz.de/10011873886
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