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Produktpositionierung
Mayer, Ralf U. - 1984
Persistent link: https://www.econbiz.de/10000087785
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Le marketing stratégique <dt.>
Lambin, Jean-Jacques - 1987
Persistent link: https://www.econbiz.de/10000716806
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Marketing warfare
Ries, Al; Trout, Jack - 1986
Persistent link: https://www.econbiz.de/10000042959
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Building implementable marketing models
Naert, Philippe A.; Leeflang, Peter - 1978
Persistent link: https://www.econbiz.de/10000049977
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Marketing : Grundlagen und Fallstudien
Poth, Ludwig G.; Poth, Gudrun S. - 1986
Persistent link: https://www.econbiz.de/10010224355
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Teleshopping : Absatz- und Programmplanung eines TV-Shoppingsenders ; mit Tabellen
Gruninger-Hermann, Christian - 1999
Persistent link: https://www.econbiz.de/10001367099
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Handbook of entrepreneurship and marketing
Fillis, Ian (ed.); Telford, Nicholas (ed.) - 2020
entrepreneurial marketing (em) / Ian Fillis and Nicholas Telford -- 2. Dante leave Homer without it: On epics, umbras and … authorpreneurs / Stephen Brown and Anthony Patterson. -- Part II: Sme strategy and networking -- 3. Sme marketing networking / Audrey … Gilmore -- 4. Entrepreneurial marketing and networks - the interactional dynamics of entrepreneur and network management …
Persistent link: https://www.econbiz.de/10012294206
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Marketing management : strategy and cases
Dalrymple, Douglas J.; Parsons, Leonard J. - 1986 - 4. ed
Persistent link: https://www.econbiz.de/10013490204
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Marketing- und Kommunikationsplanung in der Werbepraxis : Aufsatzsammlung zur Verbindung von Theorie und Realität
Pepels, Werner - 1987
Persistent link: https://www.econbiz.de/10014001822
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Internationales Konzernmarketing
Uhlig, Karl-Heinz - 1986 - 1. Auflage
Persistent link: https://www.econbiz.de/10014268748