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DEMON: Decision mapping via optimum go-no networks : a model for marketing new products
Charnes, A. (contributor) - In: Management science : journal of the Institute of … 12 (1966) 11, pp. 865-885
Persistent link: https://www.econbiz.de/10003512483
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DEMON: decision mapping via optimum go-no networks : a model for matketing new products
Charnes, A. (contributor) - In: Management science : journal of the Institute for … 12 (1966) 11, pp. 865-885
Persistent link: https://www.econbiz.de/10003523689
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Management science and marketing management
Charnes, A. - In: Journal of marketing 49 (1985) 2, pp. 93-105
Persistent link: https://www.econbiz.de/10001992200