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~subject:"Absatzpolitik"
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Absatzpolitik
Evolutionary economics
4
Marktforschung
4
Theorie
4
Theory
4
USA
4
Vereinigte Staaten
4
Consumer behaviour
3
Evolutionsökonomik
3
Konsumentenverhalten
3
United States
3
Acculturation
2
Antitrust law
2
Beziehungsmarketing
2
Cultural identification
2
Decision
2
Entscheidung
2
Hispanic
2
Kartellrecht
2
Language
2
Markenartikel
2
Market segmentation
2
Marketingmanagement
2
Marktsegmentierung
2
Preismanagement
2
Pricing strategy
2
Relationship marketing
2
Risiko
2
Risk
2
Segmentation
2
Selling
2
Unternehmung
2
Absatz und Verbrauch
1
Anforderungsprofil
1
Automotive market
1
Betriebliche Investitionstheorie
1
Brand extension
1
Brand extensions
1
Brand image
1
Brand management
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Ginter, James L.
2
Pessemier, Edgar A.
1
Talarzyk, W. Wayne
1
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Journal of business research : JBR
2
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ECONIS (ZBW)
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Analysis of brand preference segments
Ginter, James L.
;
Pessemier, Edgar A.
- In:
Journal of business research : JBR
6
(
1978
)
2
,
pp. 111-131
Persistent link: https://www.econbiz.de/10002454810
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2
Applying the marketing concept to design new products
Ginter, James L.
;
Talarzyk, W. Wayne
- In:
Journal of business research : JBR
6
(
1978
)
1
,
pp. 51-66
Persistent link: https://www.econbiz.de/10002454815
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