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Advertising
Consumer behaviour
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Davis, Teresa
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Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
European journal of marketing : EJM
1
Motherhoods, markets and consumption : the making of mothers in contemporary Western cultures
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Images of motherhood : food advertising in Good Housekeeping magazine 1950-2010
Marshall, David William
;
Hogg, Margaret
;
Davis, Teresa
; …
- In:
Motherhoods, markets and consumption : the making of …
,
(pp. 116-128)
.
2014
Persistent link: https://www.econbiz.de/10010254773
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2
Back to the future or forward into the past : utopia in Soviet and post Soviet advertising
Kravets, Olga
;
Davis, Teresa
- In:
Advertising and communication : proceedings 4th …
,
(pp. 130-137)
.
2005
Persistent link: https://www.econbiz.de/10003353720
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3
Young consumer-brand relationship building potential using digital marketing
Confos, Nicolla
;
Davis, Teresa
- In:
European journal of marketing : EJM
50
(
2016
)
11
,
pp. 1993-2017
Persistent link: https://www.econbiz.de/10011641452
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