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Marketing management : a cultural perspective
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Thou shalt sport a banana in thy pocket : genderd body size ideals in advertising and popular culture
Ostberg, Jacob
- In:
Marketing theory
10
(
2010
)
1
,
pp. 45-73
Persistent link: https://www.econbiz.de/10003964099
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Gendered bodies : representations of femininity and masculinity in advertising practices
Stevens, Lorna
;
Ostberg, Jacob
- In:
Marketing management : a cultural perspective
,
(pp. 392-407)
.
2012
Persistent link: https://www.econbiz.de/10009508079
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