Purpose – This editorial aims to review the contents of the special issue, situating it within appropriate historical context. Design/methodology/approach – A close reading of the contents of the special issue is provided. Findings – This special issue reveals the important contributions...

Purpose – The purpose of this paper is to present a biographical review of the career of the late Caroline Robinson Jones (1942‐2001) in order to understand her challenges and contributions to the advertising profession. Prior to her death, she was considered the foremost African‐American...