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Advertising effects
Neuromarketing
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Ladengeschäft
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Retail outlet
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Hirnforschung
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Ladengestaltung
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Marketing
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Point of sale
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Store design
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Verbraucherverhalten
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Visuelle Wahrnehmung
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Werbewirkung
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Brand image
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Brand management
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Emotion
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Kaufentscheidung
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MarkenfĂĽhrung
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Markenimage
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Perception
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Psychology of advertising
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Purchase decision
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Visualisierung
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Traindl, Arndt
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Retail branding
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Neuromarketing : die innovative Visualisierung von Emotionen
Traindl, Arndt
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2007
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3. Aufl.
Persistent link: https://www.econbiz.de/10003489645
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