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~subject:"Advertising effects"
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Emotionen in der Arbeitswelt :...
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Advertising effects
Emotion
10,333
Arbeitsplatz
3,253
Konsumentenverhalten
3,150
Consumer behaviour
3,149
Workplace
1,744
Kognition
1,017
Cognition
1,009
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900
Job satisfaction
880
Intelligenz
862
Arbeitsverhalten
839
Work behaviour
837
Persönlichkeitspsychologie
836
Personality psychology
835
Intelligence
831
Beziehungsmarketing
814
Relationship marketing
814
Experiment
796
Customer satisfaction
787
Kundenzufriedenheit
787
Organizational behaviour
744
Verhalten in Organisationen
744
USA
652
Führungsstil
649
Leadership style
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Theorie
619
Stress
616
Theory
607
United States
589
Brand management
583
Markenführung
583
Work stress
569
Service quality
557
Dienstleistungsqualität
556
Deutschland
500
Arbeitspsychologie
477
Organizational psychology
457
Werbewirkung
449
Emotions
424
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English
416
German
31
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Septianto, Felix
15
Gierl, Heribert
8
Phau, Ian
7
Wen, Taylor Jing
7
Morris, Jon D.
6
Pelsmacker, Patrick de
6
Geuens, Maggie
5
Sar, Sela
5
Wu, Linwan
5
Bandyopadhyay, Argho
4
Dewitte, Siegfried
4
Gröppel-Klein, Andrea
4
Kemp, Elyria
4
Marchegiani, Christopher
4
Nallaperuma, Kaushalya
4
Poels, Karolien
4
Aaker, Jennifer
3
Bae, Mikyeung
3
Bui, M̃y
3
Das, Gopal
3
Dodoo, Naa Amponsah
3
Drolet, Aimee
3
Faseur, Tine
3
Huhmann, Bruce A.
3
Janssens, Wim
3
Kareklas, Ioannis
3
Kidwell, Blair
3
Li, Shanshi
3
Lwin, Michael
3
Mattila, Anna S.
3
Morton, Cynthia R.
3
Pedersen, Paul M.
3
Reid, Leonard N.
3
Yoon, Hye Jin
3
Albinsson, Pia A.
2
Anghelcev, George
2
Antonetti, Paolo
2
Baines, Paul
2
Boudewyns, Vanessa
2
Brennan, Linda
2
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Books on Demand GmbH <Norderstedt>
1
Europäische Agentur für Sicherheit und Gesundheitsschutz am Arbeitsplatz
1
NetLibrary, Inc
1
Shaker Verlag
1
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Journal of business research : JBR
29
Journal of advertising research
20
Journal of marketing communications
18
International journal of advertising : the review of marketing communications
15
International journal of advertising : the quarterly review of marketing communications
11
Journal of retailing and consumer services
11
Journal of advertising : official publication of the American Academy of Advertising
10
Journal of promotion management : innovations in planning and applied research
10
Psychology & marketing
10
Journal of promotion management : JPM
8
Marketing : ZFP ; journal of research and management
8
European journal of marketing : EJM
6
Journal of current issues and research in advertising : JCIRA
6
Journal of current issues and research in advertising
5
Journal of marketing management : MM
5
Journal of marketing research : JMR
5
Journal of nonprofit & public sector marketing
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Marketing letters : a journal of research in marketing
5
The journal of product & brand management
5
European journal of marketing
4
Health marketing quarterly
4
International journal of hospitality management
4
International journal of internet marketing and advertising : IJIMA
4
International review on public and non-profit marketing
4
Journal of consumer behaviour : an international research review
4
Journal of travel and tourism marketing
4
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
3
Asia Pacific journal of marketing and logistics
3
Cogent business & management
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of sport management and marketing : IJSMM
3
Journal of business and psychology
3
Journal of consumer behaviour
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of philanthropy and marketing
3
Journal of the Academy of Marketing Science
3
Marketing intelligence & planning
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
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ECONIS (ZBW)
447
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1
Health and safety campaigning : getting the message across ; experiences from across the European Union and tips on organising your own campaign
2001
Persistent link: https://www.econbiz.de/10001601830
Saved in:
2
Recalling mixed emotions
Aaker, Jennifer
(
contributor
);
Drolet, Aimee L.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003719296
Saved in:
3
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Mes...
Herbrand, Nicolai Oliver
(
contributor
)
-
2008
-
1. Aufl
Persistent link: https://www.econbiz.de/10003719490
Saved in:
4
How to capture the heart? : reviewing 20 years of emotion measurement in advertising
Poels, Karolien
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003633692
Saved in:
5
Die Emotionalisierung im CRM : Messung - Nutzung - Intensivierung
Huldi, Christian
- In:
Customer Relationship Management : neue …
,
(pp. 63-75)
.
2008
Persistent link: https://www.econbiz.de/10003644170
Saved in:
6
Emotionen online messen
Egner, Steffen
;
Agüeras-Netz, Joachim
- In:
Planung & Analyse : Zeitschrift für Marktforschung und …
35
(
2008
)
1
,
pp. 22-27
Persistent link: https://www.econbiz.de/10003644532
Saved in:
7
Communicating the right emotion to generate help for connected versus unconnected others
Faseur, Tine
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003649035
Saved in:
8
Promoting help for victims of child abuse : which emotions are most appropriate to motivate donation behavior
Faseur, Tine
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003649109
Saved in:
9
Emotional responses to marketing communication
Hansen, Flemming
- In:
Handbuch Kommunikation : Grundlagen, innovative …
,
(pp. 559-589)
.
2009
Persistent link: https://www.econbiz.de/10003766121
Saved in:
10
Hope and self-regulatory goals applied to an advertising context : promoting prevention stimulates goal-directed behavior
Poels, Karolien
;
Dewitte, Siegfried
- In:
Journal of business research : JBR
61
(
2008
)
10
,
pp. 1030-1040
Persistent link: https://www.econbiz.de/10003766338
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