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Advertising regulation
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Working paper / Department of Commerce, College of Business, Massey University
3
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Journal of advertising research
1
Young consumers : insight and ideas for responsible marketers
1
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ECONIS (ZBW)
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Beyond children directed TV advertising violence, values and the electronic media environment
Eagle, Lynne C.
;
De Bruin, Anne
;
Bulmer, Sandy
-
2000
Persistent link: https://www.econbiz.de/10001530896
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2
Children, the medium and the message : parental perceptions of children directed advertising issues and regulation
De Bruin, Anne
;
Eagle, Lynne C.
-
2000
Persistent link: https://www.econbiz.de/10001530895
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3
Advertising restrictions : protection of the young and vulnerable?
Eagle, Lynne C.
;
De Bruin, Anne
-
2000
Persistent link: https://www.econbiz.de/10001531363
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4
Subtle sophistry or savvy strategy : ethical and effectiveness issues regarding product placements in mass media
Eagle, Lynne C.
;
Morey, Yvette
;
Dahl, Stephan
- In:
Current insights and future trends : [extended versions …
,
(pp. 237-247)
.
2012
Persistent link: https://www.econbiz.de/10009748096
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5
Analyzing advergames : active diversions or actually deception ; an exploratory study of online advergames content
Dahl, Stephan
;
Eagle, Lynne C.
;
Báez, Carlos
- In:
Young consumers : insight and ideas for responsible …
10
(
2009
)
1
,
pp. 46-59
Persistent link: https://www.econbiz.de/10003843809
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6
Regulation of nutrition and health claims in advertising
Brennan, Ross
;
Czarnecka, Barbara
;
Dahl, Stephan
; …
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 57-70
Persistent link: https://www.econbiz.de/10003688979
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