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Health marketing quarterly
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The roles of self-discrepancy and social support in young females' decisions to undergo cosmetic procedures
Pentina, Iryna
;
Taylor, David G.
;
Voelker, Troy A.
- In:
Journal of consumer behaviour : an international …
8
(
2009
)
4
,
pp. 149-165
Persistent link: https://www.econbiz.de/10003875829
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Cosmetic surgery intent among Generation Y consumers : a social network perspective
Voelker, Troy A.
;
Pentina, Iryna
- In:
Health marketing quarterly
28
(
2011
)
1
,
pp. 38-56
Persistent link: https://www.econbiz.de/10008990991
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