Knight, Erika P.; House, Lisa; Lee, Jonq-Ying; Spreen, … - European Association of Agricultural Economists - EAAE - 2008
Supermarket shelves are saturated with numerous varieties and brands of juice beverages. This high level of assortment has dramatically changed beverage consumption patterns and trends throughout the United States. In fact, during 2004-2005, energy and sport drinks experienced significant...