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revenues? The strategies considered are pre-harvest hedging with different marketing contracts at various levels of expected …
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While researchers in marketing have analyzed the functions of coupons in depth, they have largely ignored the …
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distributors with market power, in addition to cost effects. Therefore, an entry mode with higher fixed cost (opening a marketing …, entering by a marketing subsidiary instead of exporting directly, rapidly increased their market share. For the case of wine … imports to the US, country of origin does not determine firm-level performance. Entry mode and marketing strategy in the …
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This thesis consists of an essay on agricultural risk management and an essay on agribusiness marketing. The essay on …
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Statistical testing of market structure-economic performance relationships began with an article by Joe Bain published in 1951. Estimating market structure-performance relationships usually requires some conduct assumptions prior to empirical testing. Consequently, one notable problem in...
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