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This paper investigates the relationship between governance structures and the market orientation of airports. The focus is on Europe's peripheral areas, where airports tend to be publicly owned and operated as an independent entity or as part of a regional or national airport system. This paper...
Persistent link: https://www.econbiz.de/10010682173
This paper investigates sources, capabilities and consequences of marketing innovation at airports in Europe's peripheral areas. A questionnaire-based survey was administered to airport managers. Ten sources of airport marketing innovation are identified. Innovation is significantly higher at...
Persistent link: https://www.econbiz.de/10010682302
This paper uses cluster analysis to assess whether it might be a useful tool to select airport groups for comparative financial and economic performance studies. The research uses a sample of 73 airports, or airport operators, from all over the world. Nine key performance indicators (KPIs) are...
Persistent link: https://www.econbiz.de/10010682161
This paper investigates the importance of commercial revenues to today's airports. It establishes that on average commercial revenues now account for about half of all revenues, although this varies considerably by region and individual airport, with retail being the most significant commercial...
Persistent link: https://www.econbiz.de/10010688213
Purpose – To provide an overview of the current attitudes and practical experience of airport benchmarking. Design/methodology/approach – A range of benchmarking studies are critiqued. The paper considers the partial performance measures which are used from an economic, operational and...
Persistent link: https://www.econbiz.de/10014683265