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Consider the problem faced by a decision maker (DM) who must select the order in which to evaluate the unknown alternatives displayed by an online search engine. DMs do not know the distribution of the realizations that result from clicking on an alternative and must therefore account for the...
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Are there economies of scale to data in internet search? This paper is first to use real search engine query logs to … empirically investigate how data drives the quality of internet search results. We find evidence that the quality of search …
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