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Aktienmarkt
Corporate social responsibility
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Firm performance
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Unternehmenserfolg
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Composite reliability
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European journal of marketing : EJM
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Marketing spending, firm visibility, and asymmetric stock returns of corporate social responsibility strengths and concerns
Oh, Hannah
;
Bae, John
;
Currim, Imran S.
;
Lim, Jooseop
; …
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 838-862
Persistent link: https://www.econbiz.de/10011529686
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