Purpose – The aim of this paper is to discuss the issues of animal rights in the hospitality and tourism (H&T) industry, and to suggest ethical guidelines for the operation of animal‐based attractions. Design/methodology/approach – The issue is presented through an extensive literature...

Purpose – The purpose of this paper is to discuss the contribution of animal‐based attractions to ecological causes – particularly wildlife conservation and environmental education – while portraying the debate regarding the legitimacy and effectiveness of these sites....