simultaneously investigating the customer, market, and business itself. Innovation Transformation Guidebook should be used as an … interactive platform with a small business team. ITG cards are grouped three categories: Inform, Expand, and Deliver. The flash … cards contain prompts, questions, and diagrams meant for discussion and implementation. Small business owners using ITG …

Brand related concepts in the business-to-business sector have received little attention. Nevertheless recent research … has shown that brand equity exists in business-to-business markets. Thus, brand-building investments in this sector may be … worthwhile. Moreover, the brand loyalty concept appears to be relevant to the business-to-business sector. But little attention …

range of practices including alternative forms of living and transformative initiatives in civil society, business and the …-social policies, transformative initiatives in business and civil society and alternative modes of being in and relating with the …

the same time appears clear. The objective of this paper is to explore the views of different groups of the business …

, Villarreal claims that our empirical analysis of the relation between business power and industrial sabotage in the United States …

. Taking the business cycle into account in estimates shows that structural reforms stimulate labour productivity growth better …