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Arbeitsgruppe
Marketing management
16
Marketingmanagement
14
United Kingdom
12
Großbritannien
8
Business and Administrative studies
7
Marketing Management (incl. Strategy and Customer Relations)
7
Strategisches Management
7
Selling
6
Strategic management
6
Beziehungsmarketing
5
Brand management
5
Consumer behaviour
5
Konsumentenverhalten
5
Markenführung
5
Marketing
5
Relationship marketing
5
Verkauf
5
Firm performance
4
Salespeople
4
Verkaufspersonal
4
Brand image
3
Cognition
3
Commitment
3
Competitive advantage
3
Customer satisfaction
3
Einzelhandel
3
Führungskräfte
3
Innovation
3
Internal marketing
3
Managers
3
Markenimage
3
Market orientation
3
Marketing not elsewhere classified
3
Marketing strategy
3
Retail trade
3
Satisfaction
3
Service Orientation
3
Services
3
Services marketing
3
Social Web
3
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English
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Rudd, John M.
2
Shepherd, Neil Gareth
2
Elbanna, Said
1
Hodgkinson, Gerard P.
1
Lou, Bowen
1
Mooi, Erik A.
1
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Journal of business research : JBR
1
Long range planning : LRP ; international journal of strategic management
1
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ECONIS (ZBW)
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Political behavior does not (always) undermine strategic decision making : theory and evidence
Shepherd, Neil Gareth
;
Hodgkinson, Gerard P.
;
Mooi, Erik A.
- In:
Long range planning : LRP ; international journal of …
53
(
2020
)
5
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012494725
Saved in:
2
Going with the gut : exploring top management team intuition in strategic decision-making
Shepherd, Neil Gareth
;
Lou, Bowen
;
Rudd, John M.
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014556669
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