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The journal of product innovation management : an international publication of the Product Development & Management Association
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Product development as core competence : how formal product development practices differ for radical, more innovative, and incremental product innovations
Holahan, Patricia J.
;
Sullivan, Zhen Z.
;
Markham, Stephen K.
- In:
The journal of product innovation management : an …
31
(
2014
)
2
,
pp. 329-345
Persistent link: https://www.econbiz.de/10010251235
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